Hitwise’s latest numbers had Google drop a tenth of a percentage point, but still holding a commanding 65.13%. Nielsen/NetRatings come out with its latest search engine market share standings for May 2007, and Google continues to gain, increasing more than a full point to 56.3%. Finally, ComScore’s numbers for May showed Google up a full [...]
Here is the information about how advertisers are spending their budgets in search engine advertising and tips to maximise the marketing spend.
Well worth a watch!
YouTube has announced local versions of YouTube in nine countries – Brazil, France, Ireland, Italy, Japan, the Netherlands, Poland, Spain and the UK. All regional sites now enjoy fully translated sites, with localized home pages, content and search functions. It also includes country-specific video rankings, comments and browse pages – all while being just one [...]
Google is considering to keep user’s search for more than 18 months, one of the firm’s key executives has said. Currently, search giant anonymises a user’s search history after 18 months.
Vice-president of Google Search, Marissa Mayer said the firm would allow to users opt in to having their data held for longer. Google currently provides [...]
Google Analytics gets another update and includes: Hourly reporting, Clickable URLs, Cross Segmentation by Network Location, Increased number of data rows per page, Bounce Rate increase/decrease, AdWords Integration and a few other bits and pieces.
Yesterday, Google has launched a Placement Performance Report, a reporting capabilities that gives you new insight into how well your ads are performing on Google’s content network. Advertisers received and email from the AdWords team that explained the reports like this:
The Placement Performance report provides site-by-site performance metrics — including clicks, impressions, cost, and conversion [...]
Recently Google has updated their Google Webmaster Guidelines with more details. Google updated specific quality guidelines section, those specifics are now hyperlinked to more details.
Avoid hidden text or hidden links.
Don’t use cloaking or sneaky redirects.
Don’t send automated queries to Google.
Don’t load pages with irrelevant keywords.
Don’t create multiple pages, subdomains, or domains with substantially duplicate content.
Don’t [...]
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